Privé Padel Delivers the U.S. Its 1,000th Court in Style
Only 29,000 left to go...
While all the big, bold predictions of the U.S. having 30,000 padel courts by 2030 are starting to look a bit dubious, the Montauk-based, lifestyle-driven brand Privé Padel just held a posh IYKYK grand opening for what turns out to be the 1,000th padel court to open here in the U.S.
(Which we know thanks to Patricio Misitrano — who may be the only person that tracks U.S. court openings more closely than I do.)
This one-court pop-up, known as Privé at THesis, will be housed at the THesis Hotel Miami in Coral Gables, FL, for the next year — and while the court has been seeing play since Monday, April 6th, Privé held a VIP grand opening this past Thursday, April 9th to officially christen the court.
As part of the festivities, there was a high-energy professional exhibition match that, according to organizers, “brought together tastemakers, athletes, and key figures across Miami’s lifestyle and hospitality communities.”
Positioned just steps from the University of Miami, Privé at THesis has reportedly, “already become one of the city’s most in-demand new destinations” and is “drawing continuous interest from hotel guests, residents, and Miami’s in-the-know social set.”
Given that luxury lifestyle travel magazine Condé Nast Traveler recently dubbed padel “the new it-girl amenity at luxury hotels” and Privé’s focus on marrying upscale travel experiences with access to padel courts around the world via its Privé Passport program, it’s little surprise they chose this venue for their pop-up.
What’s more, with an ever-increasing number of luxury, lifestyle-focused hotels and resorts like…
The Montauk Yacht Club…
The Ritz Carlton Key Biscayne…
The Breakers Palm Beach….
The Boar’s Head Resort (in Charlottesville, VA — where I’ll be playing at the end of the month), and…
The Parker Palm Springs (which hosted a VIP padel pro-am during the BNP Paribas Open tennis tournament last month and is hosting another during Coachella this month)…
… now embracing the sport, Privé looks to be at the forefront of a massive new trend in the U.S. and around the world, which should help the sport to grow even further.
You can visit Privé at THesis at 1350 S Dixie Hwy, 33146, Coral Gables, FL, daily between 8am and 9pm and the court can be booked via Playtomic here.
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